Tearing up the old model of CSR

Community engagement – giving back, the ‘nice to do’, the ‘poor cousin’ of CSR… or essential for getting to grips with all other CSR and sustainability issues? Jan’s article in Guardian Sustainable Business argues that it’s time to change the way we think about engaging with charities and communities.

Sustainability, CSR, or whatever you wish to call it is made up of a range of critical business considerations. The traditional model includes the broad pillars of workplace, marketplace and environment.

Workplace speaks of topics such as equality, diversity, skills and employee engagement. Marketplace includes – but is not limited to – supply chain issues and the impact in society (positive and negative) of products and services. Environment refers to global concerns around natural assets such as carbon and water. All of these issues are to be taken seriously by business.

Read the rest of the article here.

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